Search Engine Optimization (SEO) is the process of optimizing your website to rank higher on search engine result pages ...
Content marketing refers to the process of creating, publishing, and sharing valuable, relevant, and engaging content to attract and retain a specific audience. The goal of content marketing is to educate, entertain, or inform the audience rather than promoting a specific product or service. The content can take various forms, such as blog posts, videos, social media posts, whitepapers, e-books, webinars, and more.The ultimate aim of content marketing is to drive profitable customer action by building trust and establishing the brand as a credible and authoritative source of information in its industry.