SEO & Marketing

Search Engine Optimisation

SEO, or Search Engine Optimisation, is the process of increasing the online visibility of a website or web page by aligning its elements with search engine algorithms and optimising them.SEO raises a website's position in search engine results pages (SERPs) for specific keywords through the analysis and improvement of keywords and metadata, as well as the creation of content that speaks to the needs of the audience.

Marketing

Marketing refers to processes that extend beyond SEO by developing a brand message and attracting customers via advertising techniques. This frequently entails segmenting audiences based on demographics and other factors and feeding them advertisements that are pertinent to their needs or interests.While SEO is one vital component of marketing, it must be blended with additional methods such as PPC (Pay-Per-Click), email marketing, and social media management to generate leads and build customer engagement and loyalty.

What Is .ing Top-level Domain, And How To Get Your Own

What Is .ing Top-level Domain, And How To Get Your Own?

Google announced the launch of the new .ING top-level domain, which lets people register domains that match verbs, nouns...

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Basic SEO Practices For Web Developers

Basic SEO Practices For Web Developers

Search engine optimization (SEO) is an often overlooked but crucial part of building websites. But it’s crucial if...

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Guide to Optimizing Images for Search Engines

Guide to Optimizing Images for Search Engines

Optimizing images for Search Engines such as Google, Bing, and Yandex is an essential part of improving your websiteR...

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A Complete Guide to Utilizing the Features of Google Search Console

A Complete Guide to Utilizing the Features of Google Search Console

Google Search Console is a free tool that helps website owners and marketers monitor their website’s performance o...

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Best WordPress Permalink Structure For SEO

Best WordPress Permalink Structure For SEO

The choice of a WordPress permalink structure for SEO can have a significant impact on your website’s search engin...

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Ultimate Guide Of HTML Meta Tags

Meta tags are part of HTML tags that describe the content of your pages to search engines and website visitors. Meta tag...

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The Ultimate Guide to SEO

Search Engine Optimization (SEO) is the process of optimizing your website to rank higher on search engine result pages ...

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How to Fix “Discovered - currently not indexed” in Google Search Console

How to Fix “Discovered – currently not indexed” in Google Search Console

If your website or webpage is showing as “Discovered – currently not indexed,” it means that Google ha...

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Changes to the ranking factors SEO in 2023

Changes to the ranking factors SEO in 2023

Search engine algorithms, such as Google’s, are constantly evolving, and they make updates and changes to their ra...

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WordPress vs Drupal: SEO, Performance & Security

When it comes to content management systems, two names stand out: WordPress and Drupal. Each has its own loyal community...

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Why Is Page Speed Important In SEO

Why Is Page Speed Important In SEO?

A fast website can help you attract more visitors and encourage them to explore more of your offerings. (Check the speed...

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Should You Use Absolute or Relative URLs for SEO

Should You Use Absolute or Relative URLs for SEO?

In SEO, the choice between absolute URLs and relative URLs depends on your website’s structure and goals. Actually...

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